February 2008

SimplyMap allows users to develop thematic maps and create professional reports using over 2,000 demographic, business, and marketing variables.

With this database you can create maps and find data in the following areas:

Census information ♦ Consumer expenditures ♦ Business counts ♦ Market segments ♦  Quality of life variables

♦ Consumer price index ♦ Retail sales ♦ Sales potential

Use SimplyMap to map the locations of  different types of businesses in a community, the amount of  money being spent on various products in different locales, or the sales figures for various types of retail stores in a given area. You can also find the communities containing specific segments of the market and locate the areas with the greatest sales potential for various goods and services. These are a few of the many uses for this database.

SimplyMap lets you work in either personal or shared workspaces and to save your work between sessions. View the helpful tutorial videos provided to make the most of this powerful tool.